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I met Peter Vogel at iDate. Peter currently serves as senior director of marketing and industry scout for Memolink. He’s written a few articles about virtual economies and social advertising I found interesting.

http://venturebeat.com/2008/09/09/facebooks-virtual-economy-may-be-making-up-to-100-million-this-year/

http://www.adotas.com/2008/06/dont-lol-social-ads-rev-up-revenue/

http://www.adotas.com/2008/07/social-media-back-to-basics-for-cash-bonanza/