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Signaling its rapid expansion into the American mobile service marketplace, g8wave (pronounced “gatewave”) has teamed up with m-Qube to launch txt2flrt, a premium billed text messaging service in conjunction with its U.S. media affiliates, including about eighty of the hundred largest daily newspapers in the country.

g8wave is a subsidiary of the People2People Group, the world’s largest provider of voice and online “personals” ad services to media companies. txt2flrt was developed and launched by g8wve’s London division in 2001 where there are currently over 160,000 unique users exchanging over 75 million messages annually.

Monte Burris, g8wave Director of Business Development:

We are extremely pleased to announce the launch of txt2flrt—the first of many of our proprietary mobile applications- as this represents an important, and dynamic entry point into the American mobile market for us. Our reach is extended across print, radio, web and now the massive mobile arena—all in a powerful, converged media environment. m-Qube offers a best-in-class solution—a single entry point through which to implement these programs across virtually all handset types, applications and U.S. and Canadian carrier networks. The company’s deep integration with carrier transport and billing systems provides us with a robust infrastructure to bring our services to market.

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