I’ve always said that Myspace is more about voyeurism than anything else for most people.
Nisan Gabbay, editor of Startup Review, has done a case study based on an interview with James Hong, co-founder and CEO of HotorNot. Boasting 500,000 – 600,000 active users, HOTorNOT is making somewhere between $5M – $10M per year in revenue. I just clicked through about 100 people on there, totally addictive mindless fun.
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