Welcome!
Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don’t miss our Tools & Services directory, useful to anyone running dating [...]
The Inside Story at Yahoo! Personals
October 1st, 2007 · 8 Comments
National Break-Up Season Has Arrived
January 10th, 2007 · No Comments
Yahoo! Personals Research will release tomorrow the results of a study about National Break-Up Season, the period between the holidays and Valentine’s Day. A companion section of Y! Personals will contain information to help singles break up more effectively. More in the morning.
Rate this: 0.0
Yahoo Powers About.com Personals
January 8th, 2007 · No Comments
I was checking something out on About.com and saw this ad for Yahoo Personals. Y! is entering into various partnerships with high-traffic sites, I keep coming across them randomly from time to time.
Rate this: 0.0
Market Spotlight: Online Dating
January 4th, 2007 · No Comments
Jessica Mintz at Businessweek shines a spotlight on online dating.
Yahoo, ranked the number one site, declined 14 percent in November compared with the previous year. Match.com had 12 percent fewer visitors in November, year-over-year.
Match made $80 million last quarter, mostly by raising fees.
Spark Networks will start using DoubleClick Inc.’s online advertising services to generate [...]
Yahoo Personals Customizable profile
December 22nd, 2006 · 2 Comments
As I previously mentioned, Yahoo Personals has rolled out a few enhancements to the service. Have you seen the overview of the new customizable profile? Very nice. I like the idea of being able to customize the quick view, displaying the traits you feel most important right at the top of the page. Some of [...]
Tags: Features - Innovation - Marketing - Promotions - yahoo+personalsEnhancements to Yahoo! Personals Profile
December 19th, 2006 · 10 Comments
Tomorrow, Wednesday December 20th, Yahoo Personals is launching a variety of enhancements to member profiles. New Sr. PR Manager Jason Khoury send me details on the upgrades, as well as an overview of the last six months of new features.
Among the enhancements to the Web site is a new capability called Quick View, which offers [...]
