Online Dating Industry Consulting & Commentary
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In The Case For An Older Woman, the OkCupid tackles a tricky topic, unrealistic expectations of male daters. In this case, mainly that men want to date much younger women. I’m going to point to a few choice quotes and leave it at that.
…Men between 22 and 30—nearly two-thirds of the male dating pool—focus almost [...]
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Great article about OKCupid in the New York Times, Looking for a Date? A Site Suggests You Check the Data.
In its fight against much bigger competitors like Match.com, PlentyOfFish and eHarmony, it has tried a number of marketing techniques, often with little success. But the blog, which OkCupid started in October, has helped get the [...]
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Talk about starting the week off on a good note. Cyber Monday deals, preparing some exciting new reports for readers and to top it off OKCupid has released an iPhone application.
Team OKCupid did a great job at integrating just about every piece of website functionality on the iPhone. The home screen features recently updates [...]
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Getting online daters to stray out of their comfort zones and search for new people has always been a problem for dating sites. Usually, search is a set it and forget it situation, where users set their initial search criteria and then leave it like that forever. You see the same people, over and over [...]
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Comments are back on, not sure what happened. Changed the primary font and fixed a few things in the sidebars, what do you think, easier to read, or not?
Surprised that Facebook allows this type of titillating advertising (this is SinglesNet?). I hate the redirect crap to intermediary urls. Tricking people like this drives me crazy, [...]
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One of my favorite dating sites, OKCupid, has started offering premium services to certain members. Because I am incredibly wealthy and good looking, I received a free monthlong upgrade to the OKCupid A-List. Actually, I was invited because, among other reasons, the OKCupid Staff Robot likes me. A silicon-driven artificial intelligence deemed me worthy of [...]
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Article about OKCupid in Gelf Magazine – The Love Theorem.
OKCupid has launched a Firefox toolbar which keeps you logged into Instant Messaging and alerts you when people you are talking with appear online. I like this a lot. Userplane did this for years but now that it’s in Firefox, I’m all over this.
Moving to t [...]
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Happy Cinco de Mayo. Let us bow to the gods of Patrone today, in moderation, please. I’m going to try and meet up with Sam Yagan at OKCupid today. Sam recently sent me this Sprint ad which ran in the NYT, USA Today, WSJ, etc. Check out the last item on the phone. That’s [...]
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Sam Yagan from OKCupid was on the Today Show in a segment about the supposed recession-driven online dating uptick. Perhaps the current growth in online dating will erase some of the remaining stigma, of which there still remains plenty. But will it grow the market enough to insulate online dating site traffic won’t crater as [...]
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OKCupid has gone through a redesign. I like the new recent activity tabs, makes it easy to see what others are up to. Many forward-looking dating sites are implementing activity streams. If you know what a Facebook wall is, that’s basically what dating sites are beginning to offer.
I checked out the forum, there is a [...]
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