nascar

I only caught the highlights of the Daytona 500 over the weekend, talk about exciting! The NY Times (reg req’d) says that Harlequin and Nascar are teaming up on a series of 16 paperback books that feature Nascar prominently. I didn’t know that romance novels account for 55% of all mass-market fiction sold each year.
The [...]

Tagged as: Marketing, nascar, speeddating

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