Online Dating Industry Consulting & Commentary
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Exhibiting the best launch timing I’ve ever seen in the dating space, MyPartnerPerfect is launching today.
What makes this dating site launch special is that MyPartnerPerfect is basically eHarmony for gays.
Chemistry is spending millions promoting their “Rejected by eHarmony” campaign and today it was announced that EHarmony is being sued for excluding gays. Talk about timing!
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What is Chemistry.com?
Chemistry.com welcomes those who are seeking a serious relationship based on their own personal goals – perhaps it’s marriage, perhaps not. And it connects those people in an environment that combines privacy with a superior matching system that transcends “compatibility�? and seeks out chemistry.
What’s happened to get it where it is today [...]
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Hot on the heels of the Eharmony Labs launching the Hot Science Blog, today Chemisty.com launched The Great Mate Debate. Each week, Chemistry will ask experts their opinions about relationships in America. Why does Chemistry use the phrase “relationships in America?” I guess Canadians and 190 other countries do not apply.
Whereas eHarmony doesn’t [...]
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Here I sit, with Dave, about to enter the stratosphere: blogging. Why? Because two years ago Match.com came to me to design a new dating site, Chemistry.com. You fall in love for many reasons, but among them is certainly chemistry. And today 91% of American women and 86% of American [...]
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