Time Magazine: Eharmony Worst Dating Site
Time Magazine has named eharmony.com one of the top five worst sites on the web. Ouch, that’s going to leave a mark. Personality profiling will be front and center in coming months. Markus gets it right, the Chemistry.com “Rejected” anti-eHarmony...Online Dating Ad Spend Continues to Increase
Online dating ad spend data from Brandweek’s Kenneth Hein: True.com is going to spend $90 million on advertising over the next 12 months. If you think True’s membership doubling in the last 12 months has anything to do with safer dating I’ve got a...EHarmony Cries Foul
Lot’s of attention being paid to the recent Chemistry.com “Rejected” ad campaign, which clearly places eHarmony in Chemsitry’s crosshairs. The media attention is approaching the True.com level, which is to be expected, because let’s face...Weekly Wrap-up for 5/4/07
A big welcome to SkaDate, the latest sponsor of Online Dating Insider. I’m in North Carolina working on a new dating site. Last night was a big night out with the client, who knows how to have a good time. Asprin and strong coffee, stat! The news this week was...
From 2002-2019, David Evans helped entrepreneurs, investors, and the media, make sense of the online dating industry.
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