Perez Hilton benefitted from a post-Oscars traffic bump of epic proportions, 14 million pageviews on Monday! This is the result of an incredibly strong brand with an enormous passionate audience, pure popularity. As Perez would say, major traffic, b*tches! Quantcast traffic deets.
I love hearing this, especially after dealing with all of the spammy affiliate programs, blackhat SEO and questionable marketing tactics that define the online dating industry. Of course many sites play by the rules but a large number would sell a family member for more cheap visitors, regardless of where the eyeballs originated. Take away cheap low-quality traffic and most of the industry would evaporate in six months, which wouldn’t necessarily be a bad thing IMHO.
Tidbit of the day: Did you know that YouTube gets more searches than Yahoo?