Eharmony drops bookstore and gift certificates

by David Evans on September 24, 2007   in Marketing

I guess selling books and gift certificates on dating sites isn’t going to work after all. I never understood why someone would send a gift cert to a dating site to a friend, that is crossing some sort of boundary that really shouldn’t be crossed.

Regarding the Bookstore program, all book, compact disc and gift certificate links will be deactivated from the CJ program as of Friday, October 12th. We ask that you please remove any Bookstore links or banners that are currently live and replace them with those for our Singles product.

Via the Paradigm Shift.

Sharing:
  • Facebook
  • Twitter
  • Digg
  • email

Related Posts

This Chanukah, Give the Gift of JLove
Holiday Dating Gift Certificates
Spark Networks Consolidates CJ Affiliate Programs
Match.com Success Rates
PlentyofFish Looking More Like Myspace

{ 2 trackbacks }

Great Expectations Dating » Eharmony drops bookstore and gift certificates
September 24, 2007 at 12:04 pm
Dating » Eharmony drops bookstore and gift certificates
September 24, 2007 at 6:41 pm

{ 0 comments… add one now }

Leave a Comment

Previous post:

Next post: