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Daters Not Loyal to Dating Sites

Compete has the latest on traffic to mainstream dating sites. True, previously ranked 9th in terms of member logins, moved into the top five sites. Like many dating services, True sends email as a way to encourage paid subscriptions, and in February nearly 60% of...

True.com in The News

A mixed bag of news this week for True.com. Hitwise and other sites are reporting that true.com traffic doubled in the second week of feb. True now has more unique visitors per month than singlesnet and match.com combined which supposidly are #2 and #3. New myspace...

More Women on Niche Dating Sites

According to Alex Mindlin at the New York Times (reg req’d), men and women are about evenly balanced at major dating sites, it’s the niche sites where women often outnumber the men. I would like to know how Hitwise knows if visitors are men or women. Too...

Comscore On EU Dating Sites

Comscore has released a list of top dating sites, with a focus on the European dating market. Meetic sure was smart to buy DatingDirect before they got too large. Bob Ivins, managing director for comScore Europe, says that usage of dating sites seems to peak in the...

Alexa Rolls Out New Stats

Reach has changed from a user-per-million figure to a simple percentage figures, much easier to comprehend IMHO. Traffic rank and page views include a breakdown of your ranking by country, and a listing of the top visitors by country. Via...