by David Evans | Marketing
Widgetbait Gone Wild talks about using widgets to build links back to dating sites. Matthew Inman did this for his site, JustSayHi, and Google spanked him big time for inappropriate linkbaiting. Some of you might remember I left SEOmoz last year to join up with...
by David Evans | Marketing, Social: Dating & Networking
Facebook dating applications (1,414 and counting) are starting to get some serious traction. Recently week I spoke with Alex Mehr, who, along with Shayan Ghazizadeh and two developers, launched Zoosk, a popular dating application on Facebook. Zoosk was funded by...
by David Evans | Marketing
For those of you trying to figure out which social networks to roll out your dating applications, notice Facebook is about to pass MySpace in worldwide traffic, at least according to Comscore, which famously is responsible for dropping Google’s market value...
by David Evans | Marketing
Look at the new True.com ads. They don’t even bother showing faces anymore. Is this progress? No. Does this raise the bar for online dating? No. Does this type of marketing even make a dent in the Adult Friend Finder revenue? Probably not. I’m surprised...
by David Evans | Marketing
TNS acquired web analytics firm Compete for $75 Million – $150 Million. Tracking service Compete has been acquired by TNS (Taylor Nelson Sofres plc) out of London. Initial acquisition price is $75 million with an additional $75 million paid out over 2008-2010...