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Chemistry.com Launches The Great Mate Debate

Hot on the heels of the Eharmony Labs launching the Hot Science Blog, today Chemisty.com launched The Great Mate Debate. Each week, Chemistry will ask experts their opinions about relationships in America. Why does Chemistry use the phrase “relationships in...

I’m Late to the Match.com CEO Blog Party

I just found out that Jim Safka, CEO of Match.com, has a blog. I can’t believe no one tipped me off about it until yesterday. Jim hardly ever posted to it, but there was enough openness that it seemed like he was writing it, not the PR department. Although you...

Blog: Dating Facts

I’ve just emailed back and forth with Eric, who write Datingfacts, a blog about the dating industry in the Netherlands.  Eric tells me that in the Netherlands there are already more than 300 dating websites. For just 16 million people and only 2.4 million...

GoFish Launches Branded Dating Show

Video sharing site GoFish is promoting it’s online reality contest, American Dream Date, by posting footage on other video sharing sites. Jet Set energy drinks are the sponsor of the show, which is using social networking to build it’s brand. Listen to the...

Layers of Identity Podcast

Aldo CastaÃeda posted our podcast discussing the marketing implications and emerging surfaces of identity and attention systems. The talk primarily covers the layers of the identity stack, with particular focus on data providers and aggregators leading up to my...