by David Evans | Dating Industry Finance
The contents of this post are based on Spark Networks’ 10K from 2008 and their 10Q from the third quarter of 2009. Input was received from several people who have tracked Spark Networks for many years, with special help from Ross Felix. Great Hill Partners, a...
by David Evans | Dating Industry Finance
Several weeks ago I heard from a reliable source that IAC Has Acquired Another Top Dating Site. I’ve known who it was all along, and decided to do the right thing and not mention the name of the company being acquired on this blog. I just heard from...
by David Evans | Dating Industry Finance, Marketing
Look at this ComScore data on Zoosk vs. Match and Singlesnet. Of course we don’t know what is driving this gargantuan traffic spike, but Zoosk raised $30 million, and if they poured some of that into a marketing campaign (Zoosk ads are everywhere), that could...
by David Evans | Dating Industry Finance
Newsflash: IAC has acquired a major dating site. When you find out which site it is you’re going to be surprised. Of all the dating sites acquisitions Match has been looking at, this is the last one I would have figured them to acquire. I’m going to have a...
by David Evans | Dating Industry Finance, Marketing
Mark Brooks over at Online Personals watch says that online dating sites “could raise their prices without losing customers.” I almost choked on my drink reading that. With the rise in free an freemium-based dating sites, I think that subscription-based...