by David Evans | Marketing, Social: Dating & Networking
Anne Holland’s latest Subscription Site Insider webinar, Paid Subscription Marketing Via Facebook Ads, is this thursday, February 24. Facebook ads are going to be even more important than Google ads for many audience development pros and membership site...
by David Evans | Profiles & Matching
Boston Innovation has a nice writeup about a new dating site in Boston targeting college kids. Reading Matchmaking at MIT, BU and Harvard Just Got Easier with nChooseTwo, its becoming clear that the premise of people matching their friends continues to gain traction...
by David Evans | Audio & Video, Interviews
It was nice to wake up hearing my voice on NPR this morning. That sort of thing doesn’t happen very often and I love doing radio interviews more than just about anything. The piece captures the current state of Internet dating quite well, with the caveat that it...
by David Evans | Uncategorized
If you like books such as Freakanomics, you are going to love Spousonomics: Using Economics to Master Love, Marriage, and Dirty Dishes. Premise: treat marriage like a business partnership, and your problems will fix themselves. “Spousonomics is one of the most...
by David Evans | Dating Industry Finance, Marketing, Mobile Dating
Apples has dropped a bombshell regarding in-app subscription purchases. The new subscription model potentially affects every dating site currently or planning on offering a mobile version of their service. Apple Launches Subscriptions on the App Store. Subscriptions...