by David Evans | Uncategorized
The online dating busy season is over. We’ve recovered from iDate and the media has written all it ever will about the effect of the recession on online dating. I thought now would be a good time to introduce myself, explain what I do and the reason this blog...
by David Evans | Marketing
The recent annual meeting of the Interactive Advertising Bureau was a somber affair. For five years online was advertising’s growth business, but 2008 delivered a wake-up call: Online advertising isn’t immune to the recession, and it’s only just...
by David Evans | Uncategorized
Signed up for Omnidate today. Haven’t been on the service for a while and I wanted to see what’s changed since I went on a “date” there with co-founder Ravit Abelman last year. Compete says Omnidate has about 2,000 monthly visitors. any number...
by David Evans | Dating Research, Dating Sites & Startups, Mobile Dating
Shayan at Zoosk turned me onto this article – Why Dating Sites Should Care About Virtual Goods. Eharmony spends $93.3 million in advertising in 9 months, almost twice as much as Match.com. Eharmony changes its community guidelines and forgot to mention it....
by David Evans | Uncategorized
Page eight of the PhotoKast Guide to Building an iPhone App says “Develop for the Seven Deadly Sins”. Guess what #1 is, Lust, which they equate with dating. Page 28 talks about how the PhotoKast “I am hot” section for women is the most popular...