by David Evans | Marketing
Looks like SinglesNet is getting slapped based on their ads doing too many redirections. Details at the Federal Trade Commission Center for Democracy & Technology. Marketing, ftc
by David Evans | Profiles & Matching
I was contacted by a graduate student in New York who is doing a thesis and related radio show about the role of science in online dating. He is taping in a few weeks and I want to put him in touch with a few industry experts. If you’re interested, working in...
by David Evans | Profiles & Matching
From reader Jaime: I’m not sure if this is new or not but Match has something called Match Studios where you put in your contact information, match calls you back, reviews your profile and picture and makes recommendations. It costs $40 Reading the Terms of...
by David Evans | Dating Safety, Online Dating Industry
It’s come to my attention via several people, that a major dating site is going to announce a background check initiative, expect big news later on in the week. Speaking of safety, check out TrustPlus (blog). The reputation management company launched into...
by David Evans | Marketing
Today I was videoconferencing with someone who worked on the Match.com PR account in a previous life, who pointed out that today Match announced it has hired Manning Selvage & Lee (MS&L) as it’s agency of record. The company opted to consolidate...