Go to

Measuring Industry Performance

It’s about time a an easy-to-understand metric was put in place to measure industry performance. ComScore gave a good presentation at SITRAS this summer which touched on the idea that we should be observing the interrelationship between several critical metrics...

Yahoo! Personals on top

Match.com has lost its lead in the $500 million domestic online personals business. Match wooed 7.4 million visitors in September 2003, compared with Yahoo! Personal’s 6 million. This past September, Match.com had 3.9 million visitors, compared with...

eHarmony Presents CD Series

eHarmoney is offering a a 12-part CD series featuring online self-assessments called Finding the Love of your Life. Pricing is $14.95 a month for 12 months or $179.95. Certain dating sites are currently exploring the infomercial angle to pitch similar concepts. Keep...

Visualizing The Personals Industry

TouchGraph has a free service where you can enter in the address of a dating site (or any site for that matter), and a Java window pops up displaying the site and all sites that link to/from it. The clustering is fascinating, and it’s a lot nicer than pouring...