Online Dating Insider

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Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don’t miss our Tools & Services directory, useful to anyone running dating [...]

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Dating site and social networks dedicate considerable resources to making sure user-generated content adheres to their terms of service. Online dating sites in particular often have a large group of people reviewing profiles, or no review process in place whatsoever.
ProfileApproval provides outsourced profile and content review services. They knows that processing profiles is not sexy, [...]

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Promise Companies technology delivers value from the first online communication through a long-term love relationship. We believe the industry is ready for more than just finding someone to date. We provide a full solution from real Compatibility to Chemistry to Commitment.
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PersonalityPro is a leading international provider of personality testing software, personality assessments and personalized reporting used in online dating, compatibility testing and self-discovery. Founded in 2002, PersonalityPro’s personality assessment tools have been used to increase conversion, generate revenue and create user loyalty in various web properties including online dating and social networking sites.
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Is there a formula that can predict which two people will experience a romantic spark? There’s always some luck and mystery involved, but when we look closely at what draws two people together, some predictable patterns emerge. If we know what two people find physically and emotionally appealing and also know the features and [...]

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PersonalityPro has released the Consumers Psychographics Report , the first personality assessment tool specifically designed to advise site owners on how to engage and convert members into subscribers using correspondence and marketing messages that are consistent with their unique personality traits.
Dating sites that offer PersonalityPro’s white-label behavioral assessment tools to their members can choose to [...]

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Scientific American has taken online dating to task, applying various research methodologies and coming up with some interesting conclusions in an unfortunately titled article, The Truth About Online Dating.
I’ve talked with some of the researchers mentioned. Jeana Frost at Boston University and I have met a few times to discuss the more technical aspects of [...]

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A few months ago Jessica Simpson was embarrassed when she mistakenly hired a professional gigolo from a dating site.
eHarmony: rock n’ Roller’s need not apply. News outlets are reporting that rock star Courtney Love was recently devastated when she failed the eHarmony personality test.
In a typo-laden message on her official website, Moonwashedrose.com, she [...]

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Earlier this year I worked closely with a startup that wanted to address the issues of marrieds and couples over 40. Clearly there was a need for some sort of online component to keeping married people happy, when I was talking with them they were trying to figure out what the services would look [...]

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Online Dating Insider sponsor Thomas Technologies announces LoveandFriends has integrated Thomas’ web-dating suite 1.0. Thomas hopes to show that Thomas’ tools can be tailored to any demographic be it Jewish, Catholic or any other niche. LoveandFriends is a UK based site with a reach of over 100, 000 members targeted towards “thinking people”.

Reader Karen alerts [...]

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