I had lunch with Ed from MaxMind today. The weather is still warm enough to eat outside which is great, as we Bostonians are counting down the days until the first frost. IT execs at dating sites know what MaxMind is, due to the popularity of their GeoIP and Minfraud technology in the dating space. Ed and I took a pretty deep dive into the anti-fraud needs of dating sites and social networks. Expect to hear a lot more from me about how to keep members safe and reduce fraud. I’m going to collaborate with a number of people to develop resources to address issues important to online dating executives like driving more traffic and raising conversion rates as well. Check out the motorized shoe behind Ed, part of a Marshall’s promotion, there were people walking around with shoes on silver platters all over town.

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