Online Dating Industry Consulting & Commentary
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Compete says DownToEarth, Match.com’s free dating site, is up to 188,000 members. DTE tells me they are not aggressively advertising the site, which is even more impressive.
Observations:
At least 50% of the women don’t have photos.
The majority of women in the Boston area I haven’t seen on other sites.
I am tiring of seeing dating sites advertising [...]
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Match.com, the world’s largest online dating company, today announced the launch of DownToEarth, an innovative free online dating site. Last week I spoke with Jacob Solotaroff, the former Director of Product Management and Member Integrity at Match.com, who is tasked with running Down To Earth. Steve Hammer, who heads up marketing for Down To Earth, [...]
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