Online Dating Industry Consulting & Commentary
From the category archives:
Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety, finance and other issues important to the online dating market. Don’t miss our Startups directory, useful to anyone running dating or social networking [...]
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Talked with Zoosk about their $6 million fundraising announcement. Conversation started off discussing the announcement by Hitwise that they have begun tracking Zoosk across social networks, not just Zoosk.com, which is only roughly 5% of their aggregate traffic.
Why did it take until now for Hitwise to track Zoosk? The ability to track web traffic in [...]
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Hannah Schwartz of RSVP in Australia says membership is up 31% due to the recession. She didn’t mention any increase in marketing spend though. Recession-based growth hype or reality? The have a neat widget for sites and blogs over at Widgetbox.
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Louis Gray has a guest post by Micah Baldwin, Online Transparency Leads to New World of Group Dating, about how dating has been changed by social media.
Connecting the dots between how transparency leads to group dating is proving difficult and I can’t say that I agree with premise that group dating is “clearly the answer [...]
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AllFacebook says that there is a growing market for purchasing Facebook Profiles. This reminds me of people who contact me looking for dating profiles. Pre-populating a dating site with fake profiles is a really bad idea. Short of acquiring a dating site and merging it’s population with a new site, companies like White Label Dating [...]
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Match.com announced Q1 2009 financial results today. Don’t worry, It’s Ok To look. Match.com has had a busy past few months. In December, Match.com Experiences Strongest November in Seven Years. With the launch of the Daily5, which introduces five new matches daily to every member, Match.com members initiated 400,000 more connections with other members this [...]
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Developers are starting to go crazy with the Google Analytics API.
MailChimp has integrated Google Analytics into their email marketing platform and ShufflePoint® provides a service for adding Google Analytics data into PowerPoint® presentations. See how youcalc has created apps that allow you to mashup Google Analytics, AdWords, Salesforce.com and other enterprise data.
Check out more customer [...]
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Look at how SinglesNet velocity has gone down. Velocity reports the relative change in daily Attention and is used to determine the relative growth of a domain over a particular timeframe or compared to other sites. this is usually what happens when your traffic is banned from social networks, or ad spend drops, or [...]
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Quinn Lipin is the CEO of SinglesNet, which is based outside of Boston in Needham,MA. He is also the CEO of Enesun, a company which places medical professionals that he founded in 1995.
The comments on this Center Networks story about SinglesNet advertising are interesting to say the least:
A woman saying that it’s her photo [...]
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