Startups

The Startups section shows all posts tagged as "startups". Make sure to visit the Startups Area at Online Dating Insider.

May Be Of Interest: Technology, , Online Dating Software, Features.

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Plan, Do, and Deliver Less

by David Evans on March 10, 2010   in Startups

As a consultant I often work with entrepreneurs working on their first startup. Sometimes I am asked to review business plans and financial spreadsheets. Some business plans are 32 pages long and cover every imaginable circumstance, down to the smallest detail.
I also see my fair share of seven-screen Powerpoint presentations. Guess what, the seven-page version [...]

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During the past year or so I’ve been thinking and writing a lot about the role Facebook could play in online dating.
I’ve received a lot of feedback from the online dating industry about the possibility of Facebook becoming the worlds largest dating site. Typically I hear that:
- Facebook needs to focus on monitization strategies
- Facebook [...]

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AllFacebook says that there is a growing market for purchasing Facebook Profiles. This reminds me of people who contact me looking for dating profiles. Pre-populating a dating site with fake profiles is a really bad idea. Short of acquiring a dating site and merging it’s population with a new site, companies like White Label Dating [...]

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Harvard Business School eHarmony Case Study

by David Evans on April 20, 2009   in Startups

I was interviewed extensively for last summer’s HBS Case Study of eHarmony. All my interview output was nixed by eHarmony. I was told to take that as a badge of honor. You can order your copy of the Harvard Business School eHarmony Case Study for $6.95.

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Niche dating sites can be incredibly effective if you’re Jewish, Black, Gay, Athletic or belong to any number of groups where it makes sense to self-identify as part of a particular group of people. Matchmaker was the first site to have many different demographic areas broken out inside a single dating site, but Date.com merged [...]

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eHarmony Launches Same-Sex Dating Site

by David Evans on March 31, 2009   in Dating Sites, Startups

eHarmony has been called a Christian dating site, it’s been made fun of on late night television for years. It’s also responsible for 2% of all marriages. What it’s not been is gay-friendly, until now. After several years of litigation and pressure from the gay community, eHarmony has launched a same-sex relationship site, Compatible Partners. [...]

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Dating Site Testing and Audit Tools

by David Evans on March 30, 2009   in Startups, Technology

I get a little excited when I think about all the technology required to run dating sites. Here are some new tools I learned about today.
Selenium is a web application testing system.
CRM114 is a system to examine incoming e-mail, system log streams, data files or other data streams, and to sort, filter, or alter the [...]

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How IMVU learned its way to $10M a year

by David Evans on March 28, 2009   in Startups

Anyone starting or running a dating site should listen to this Venture Hacks podcast How IMVU learned its way to $10M a year. The dating industry growth hype due to the recession is leading many people to start dating sites. 98% of these companies are going to fail if they don’t pay attention to the [...]

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In a previous post I mentioned that Friend Finder Networks had an amazing advertising solution right under their nose but are distracted with the IPO plans. I went back and re-read some of the commentary about the IPO and thought it would be interesting to share some of it.
For people who think starting a dating [...]

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Recommended Dating Site Software

by David Evans on March 12, 2009   in Dating Software, Startups

I’m tired of hearing people complain about online dating software. What are we going to do about this? For years I’ve made half-hearted attempts at looking into various online dating software packages. From what I’ve learned, most of them I wouldn’t recommend to my enemies.
Let us look at the state of online dating software:

Lack of [...]

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