Startups

The Statrtups section shows all posts tagged as "startups". Make sure to visit the Startups Area at Online Dating Insider.

May Be Of Interest: Technology, , Online Dating Software, Features.

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Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety, finance and other issues important to the online dating market. Don’t miss our Startups directory, useful to anyone running dating or social networking [...]

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Harvard Business School eHarmony Case Study

by David Evans on April 20, 2009   in Startups

I was interviewed extensively for last summer’s HBS Case Study of eHarmony. All my interview output was nixed by eHarmony. I was told to take that as a badge of honor. You can order your copy of the Harvard Business School eHarmony Case Study for $6.95.

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Niche dating sites can be incredibly effective if you’re Jewish, Black, Gay, Athletic or belong to any number of groups where it makes sense to self-identify as part of a particular group of people. Matchmaker was the first site to have many different demographic areas broken out inside a single dating site, but Date.com merged [...]

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eHarmony Launches Same-Sex Dating Site

by David Evans on March 31, 2009   in Dating Sites, Startups

eHarmony has been called a Christian dating site, it’s been made fun of on late night television for years. It’s also responsible for 2% of all marriages. What it’s not been is gay-friendly, until now. After several years of litigation and pressure from the gay community, eHarmony has launched a same-sex relationship site, Compatible Partners. [...]

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Dating Site Testing and Audit Tools

by David Evans on March 30, 2009   in Startups, Technology

I get a little excited when I think about all the technology required to run dating sites. Here are some new tools I learned about today.
Selenium is a web application testing system.
CRM114 is a system to examine incoming e-mail, system log streams, data files or other data streams, and to sort, filter, or alter the [...]

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How IMVU learned its way to $10M a year

by David Evans on March 28, 2009   in Startups

Anyone starting or running a dating site should listen to this Venture Hacks podcast How IMVU learned its way to $10M a year. The dating industry growth hype due to the recession is leading many people to start dating sites. 98% of these companies are going to fail if they don’t pay attention to the [...]

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In a previous post I mentioned that Friend Finder Networks had an amazing advertising solution right under their nose but are distracted with the IPO plans. I went back and re-read some of the commentary about the IPO and thought it would be interesting to share some of it.
For people who think starting a dating [...]

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Recommended Dating Site Software

by David Evans on March 12, 2009   in Dating Software, Startups

I’m tired of hearing people complain about online dating software. What are we going to do about this? For years I’ve made half-hearted attempts at looking into various online dating software packages. From what I’ve learned, most of them I wouldn’t recommend to my enemies.
Let us look at the state of online dating software:

Lack of [...]

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PCWorld, of all publications, does a great job Analyzing the Algorithms of Attraction, asking the question, Just how do eHarmony, Plenty of Fish, True.com and PerfectMatch.com work under the hood?
I wish reporters would talk to different dating sites. Getting tired of hearing from the same few companies. There are many other interesting stories out there [...]

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Online Dating Links for 2-24-09

by David Evans on February 24, 2009   in Mobile, Research, Startups

Shayan at Zoosk turned me onto this article – Why Dating Sites Should Care About Virtual Goods.
Eharmony spends $93.3 million in advertising in 9 months, almost twice as much as Match.com.
Eharmony changes its community guidelines and forgot to mention it.
Eharmony buys FertileThoughts.com (old but relevant, still on acquisition spree).
10 Best iPhone Apps for Dating
Online Dating [...]

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