Media Daily News weighs in on the Match.com product placement in the new TBS show “My Boys�.
Judging by the brand’s appearance in the Nov. 28 debut episode, the product placement feels forced, a potential consumer turn-off. This despite Match’s CEO telling the Times the appearance had to feel “seamless and natural.â€? (The integration was one [...]
Tagged as:
Marketing,
match.com,
my+boys,
Partnerships
Userplane has announced that OkCupid has selected and implemented Userplane’s Webmessenger™ technology, a leading IM and chat tool featuring both live text and streaming audio/video.
I met Sam Yagan of OkCupid recently. We had a great conversation you may want to read.
Technorati Tags: okcupid, userplane
Tagged as:
Partnerships
Meetic and China.com are partnering to provide online dating service to the expected 100 million eligible singles.
Two things about this that I’m sure about.
#1 Sounds like the site will be available in Engish, French and German. Ni hao?
#2 Since its launch in 2002, more than 500,000 couples have become engaged. Is that how they measure [...]
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Partnerships
Hot on the heels of the Adult Friend Finder story, we find out that Beliefnet.com and Yahoo! Personals have gotten in bed together to create the what’s being called the largest online community of spiritual daters. I met a Beliefnet staffer a few years ago at a party in Vermont. Nice woman, from what she [...]
Tagged as:
Dating-Site,
Partnerships
This really should be subtitled “How To Build a Dating Site Part IV.”
I will treat dating sites with respect when they do the same for their members. I try hard to say nice things about the industry, but it’s difficult, and I am generally a positive person.
Dating sites think singles are sheep with credit cards [...]
Tagged as:
Dating-Site,
Features,
Finance,
Partnerships,
personality-testing,
Safety,
social-networking,
Startups,
Traffic
Thomas Technologies International (sponsor of this blog), announced today that Ave Maria Singles, a premium online Catholic singles network, has kicked off the fall with the integration of the Thomas suite of personality assessment tools. Ave Maria Singles will provide its members with Thomas’ personality assessment as well as Personal Feedback and Compatibility Reporting.
Technorati Tags: [...]
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Partnerships
Where did the week go? I’m busy with all sorts of client work, hence the slow posts. I’m building the next generation of online dating and social networking sites and helping solution providers build out their value proposition for top dating sites. I can’t talk about much, you’ll just have to see the fruits of [...]
Tagged as:
Dating-Site,
Niche,
Partnerships,
Research
Thomas Technologies International, a leader in private-label behavioral assessment software and related personality reporting, has partnered with JLove LLC to offer JType™– a customized suite of Thomas’ web-dating applications.
Yoav Cohen, JLove’s founder and CEO:
JLove caters to professional, educated, serious minded Jewish singles looking for solid relationships. We’re committed to providing our members with quality features [...]
Tagged as:
Dating-Site,
Features,
Partnerships
IncrediMail, a leading software company specializing in consumer email products, has dumped partner PointMatch, to hook up with Yahoo! Personals. IncrediMail will offer a co-branded version of the Yahoo! Personals service to IncrediMail users.
As far as I know, this is the first major partnerships Yahoo! has done with a company outside of the dating space. [...]
Tagged as:
Dating-Site,
Partnerships
Andy Arnott, CTO of Collaboradate says that Match is running Google ads on people’s profile pages.
If you have logged into Match.com you have seen a new “ads provided by google” section. Did match finally wake up to the fact that they will be pushed out of the market? Many of the free dating sites have [...]
Tagged as:
Partnerships