Post-Valentine’s Day Wrap-Up

And so another Valentine’s Day has come to pass. This year I did around 35 media interviews, actually a pretty light load this year. The sheer number of “relationship experts” who asked about guest-posting was unbelievable, probably around 50 people. 10 things dating sites won’t tell you. What does OKCupid want?: The mission of online-dating […]

Calling All Players: Match.com Wants You

Match.com is launching a game service for singles. To play you are required to hack into a government mainframe with a secret password, and the game unfolds like this: Joshua: Shall we play a game? David Lightman: Oh! David Lightman: Love to. How about Global Thermonuclear War? Joshua: Wouldn’t you prefer a nice game of […]

Match Stirs Online Dating Up With Live Events & Games

This morning I had a Skype videochat with Match.com President Mandy Ginsberg and Shar Dubey, Vice President of Product. Mandy and Shar took some time out of their busy Internet Week in New York schedule to share supplemental detail to the Match blog posts and press releases flying around the intewebs today. Let’s start with […]

Match.com Re-Launching Match Live Events?

This week Match.com’s PR department reached out to set up a time to talk about an important upcoming announcement. Then today the Match blog, Up To Date, features a post, Stay Tuned for an Exciting Announcement from Match.com. Match.com will be making a BIG announcement on Monday, May 14th that will change the way singles connect, meet, and […]

Eons, Inc. Launches Meetcha, Offering A New Twist on Single for the Over 40 Crowd

Launching new dating sites is always exciting. Lots of hard work, dedication, butterflies and expectations swirling around as launch day approaches. Yesterday marked the launch of Meetcha, a new dating site for singles over 40. In an interesting turn of events, Meetcha’s parent company is actually my landlord (and neighbors and friends).

Eons, Inc., the Boston, MA-based company that incubates and launches digital products targeting adults over 40, has announced the launch of Meetcha in Greater Boston, the first market in its national roll-out. By combining one-on-one matching with local, group meet-up opportunities based on members’ shared interests, Meetcha offers the growing number of singles over 40 a more fun, less-pressured way to meet new people.

Eons, Inc.’s experience with Meetcha sister site, eons.com — the first baby boomer social network — revealed that this demographic values getting to know others around a broad array of shared interests and experiences. These online friendships, in many cases, have led to offline friendships, romances and even marriages. It was this observation that sparked the company to consider the online dating space.

You may have heard of Eons, its founder is Jeff Taylor, who founded Monster.com.

I’ve attended and have liked some of the fun PODS (People Out Doing Stuff) they are putting together around Boston.

Here are some Meetcha introductory videos, the Meetcha blog and the full press release. I’ll dig deeper into the site in coming weeks. For now, sign up, check it out and let us know what you think of Meetcha.