DatingAdvisors.org and International Dating Coach Association is proud to announce their revolutionary upcoming service for dating websites. Dating websites will now be able to provide their members with personal Live dating advice given by trained dating advisors directly through your dating website. White label service allows you to monetize your members after the subscription and keeps them engaged all […]
Love to see Jan Koum at WhatsApp take the rest of the messaging industry to task (Tech Crunch) regarding active vs. total number of users. Messaging apps are throwing around claims of 100 million, 300 million users, but how many of them are actually engaged with these services on a daily/monthly basis? Sites like Match and […]
Christian Mingle is taking a play from the PerfectMatch playbook, partnering with Corbin Bernsen’s Home Theater Films on the recently announced movie, Christian Mingle. The 2005 movie Must Love Dogs featured the PerfectMatch dating site prominently. See also POF in Lada Gaga videos. Can a movie affect high customer acquisition costs and churn? We’ll see.
I cannot view a single article on today’s New York Time’s without seeing this six-year-old POF ad. Talk about a takeover. Check out the landing page, very un-POF in terms of style. Looks nice. Two things jumped out at me. First, they claim that 30% of everyone on the web has a dating profile. I cannot believe […]
Today I saw a Facebook ad for a dating site called It’s Just Karma. As a Redditor, I had to check it out. The click led to a generic landing page with no dating site branding. Lot’s of lead-generation companies do this, they take the click and redirect it to their customers, often based on […]
Affiliate Summit East tickets increase in price in a few days. Starting May 18th, 2013, the prices for Affiliate Summit will go from starting at $99 to $249. Affiliate Summit, the premier affiliate marketing conference, was founded by Missy Ward and Shawn Collins in 2003 for the purpose of providing educational sessions on the latest […]
I love this POF ad. All text, written in the first person, features bad grammar and I bet it’s going to drive a ton of signups.
Last night I watched two dating site commercials. An official one from eHarmony and a spoof Match commercial which ran on Saturday Night Live. The two commercials perfectly illustrate the differences between the two leading paid/serious dating sites in the US. First, the eHarmony commercial. Same old music from 7 years ago, again featuring Dr. […]