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Do Person Ad Photos Matter?

Today I’m going to ask for your help. Everyone knows that a great photo is the most important part of an online dating profile. Then why are dating sites not jumping at the opportunity to give members the tools and services they need to succeed? I’m asking...

Urban Signals Takes Love to the Streets

Urban Signals is a new mobile social networking startup that lets you see who is around you, if they are available and interested, and whether or not they are ready to meet up. This is a great app for urban men. I just don’t see women using these apps. Urban...

SinglesNet Ads, Instant Messenger

The incongruity between Match and Singlesnet marketing is amazing. Look at this Facebook ad for OvernightMatch, which redirects to Singlesnet. “We lack men responding to their needs for attention.” Riiiight. I’m testing the new SinglesNet Instant...