OKCupid Summer Interns Know Where the Singles Are

by David Evans on September 2, 2009   in Research

Screen shot 2009-09-02 at 7.15.47 PM.pngSnipped from OKCupid email:

Ahoy! Time for a geography party.

We just finished programming this experimental toy. It generates heat maps of where your best female matches are, all around the world and the USA. Here are your results. All for you. Calculated from your match answers. In graphical form. Enjoy! —OkCupid Summer Interns, looking to make the internet more fun.

This is a tri-fecta of cool. I love heatmaps, data visualization and transparency. Nice job, interns. Can’t wait to see what else they come up with, would like to see this applied to my general area code.

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{ 5 comments… read them below or add one }

1 Dope September 2, 2009 at 6:58 pm

Data visualization in general is awesome. Our prime sense is vision, why not present data in a way that takes maximum advantage of that?

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2 Temi - Top UK Dating Sites September 3, 2009 at 8:26 am

I think its a fantastic tool to help you find compatible matches locally, not sure about the usefulness of it helping find your best match nationally or internationally.

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3 jn September 3, 2009 at 1:54 pm

do they send this out to every member? it is interesting enough that i would signup and try the site out. i think okcupid might be the one site i haven’t signed up for yet

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4 enlight September 3, 2009 at 7:50 pm

The difference between worst and best is 5%. Sounds like a good idea but the numbers are fluff at best. Great for marketing though, that’s what matters right?

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5 mauricev September 8, 2009 at 1:12 am

As jn wonders, how did you get to receive it?
This is the match number? If so, the difference between Mass and Miss doesn’t seem like very much, only 6.5%. Also, the match numbers are overall very high, but those numbers themselves are often skewed by members answering only a limited set of questions.
Finally, there are only 35,681 women on OKC? Though it says it’s “sampled” making me wonder why it can’t simply test the entire database.

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