Comments on: Match.com Getting Social, Searching Smarter, Continuing Growth

By: Dating

Dating — Wed, 14 Jan 2009 05:23:21 +0000

Interesting topic and it is a good news for online dating. Thank you for the information. Cheers.

By: Match.com Launching Communication for Non-Paying Members…what?

Match.com Launching Communication for Non-Paying Members…what? — Wed, 14 Jan 2009 02:12:00 +0000

[...] to the Online Dating Insider, Match.com is unrolling some updates, one of which will include a “Platinum Package” [...]

By: Tom

Tom — Wed, 14 Jan 2009 01:11:44 +0000

Usually how it works is free members can only reply to emails. The platinum member would have to initiate the communication.

By: SaÃ¯d Amin

SaÃ¯d Amin — Wed, 14 Jan 2009 00:42:56 +0000

will free members receiving carte blanche to email (or spam) platinum members at will affect the quality of outgoing emails? regardless, this certainly creates more activity on the site and allows match to offer a higher priced subscription package a la their previous dr. phil membership package.

By: Tom

Tom — Wed, 14 Jan 2009 00:25:55 +0000

I’m glad to see Match will allow Platinum members to communicate with all members. This is something they have needed to add for a long while. Now members will be able to communicate with 100 percent of the site instead of only the 5 to 10 percent who pay for a membership.

Besides SinglesNet and FriendFinder, Lavalife does this as well.

By: SaÃ¯d Amin

SaÃ¯d Amin — Tue, 13 Jan 2009 22:38:43 +0000

“Platinum package coming soon. Nonpaying members will be able to communicate with Platinum members.”

hmmm, not sure how exactly this will work. i highly doubt that they are going to clone singlesnet’s messaging (sending a pre written one liner and telling the recipient that they have new mail). maybe it will be more like friendfinder where they have a package that “Allow Standard Members to send you email at no cost to them”.

By: Markus

Markus — Tue, 13 Jan 2009 17:12:40 +0000

In the third quarter conference call they said the Subscription business IE match.com was now 30% international revenues.

So US has 20k dailly signups bringing in 70% of their reveues and the other 40k signups a day bring in 30% of revenues…

Platinum package is cloning singlesnet….