Welcome!
Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don't miss our Tools & Services directory, useful to anyone running dating or social networking sites. Subscribe to the RSS feed (you can subscribe via email as well). Your comments and suggestions for stories are welcomed.
Match has hit the wall in terms of US growth, continuing slight increase in revenue per subscriber. 1% subscriber growth to 1,326,500.
Revenue growth was driven by a 4% and 15% increase in international subscribers and revenue per subscriber, respectively, and 3% growth in revenue per subscriber in North America where subscribers were flat year-over-year. Chemistry.com continued to grow subscribers strongly during the quarter. Operating Income Before Amortization growth reflects lower customer acquisition costs as a percentage of revenue, due to more efficient spending. Operating income for the current period reflects amortization of non-cash marketing of $3.1 million, versus $7.2 million in the prior year period.
I wonder what the Chemistry numbers are like after the massive marketing spend during the last year.
Full details here.
Category:Finance Tags: FinanceBlog reactions
0 responses so far ↓
There are no comments yet...Kick things off by filling out the form below.
Leave a Comment