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Scott Olson, VP marketing at iovation, has written about how easy it is to bypass background checks. Scott outlines precisely why I believe background check and fraud-detection companies should work together. They are pitching their services to the exact same people at dating and social networking companies and should be collaborating and teaming up to create a stronger service offering.
The article is light on details about how to get around background checks, I’d like to hear more about how to actually do this, maybe with an example.
These days I’m feeling more and more like a B2B matchmaker in the dating and social networking space.
Disclaimer: iovation is a advertiser and a client.
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Blog reactions
2 responses so far ↓
1
Larry Cynkin (Check me out!)
// Jul 31, 2008 at 11:28 am
David,
There’s no such thing as a perfect security scheme, especially when user-convenience is a factor. I agree that background-check and fraud-detection systems are complementary — each has its strengths and weaknesses.
Scott’s blog post describes “check out the other guy” background-check systems, where the other guy may have provided a valid identity that is not his own. One of the strengths of Honesty Online’s verification service is that we ask the user to check him/herself out and meet a much higher standard than merely confirming that the identity exists.
Seems to me there is a simple way to defeat a device-reputation system such as Iovation’s — use a different device. As I said, there’s no such thing as a perfect security scheme.
Larry Cynkin
CTO
Honesty Online
2 Buying a New Online (Device) Reputation « Honestly Speaking // Aug 6, 2008 at 10:16 am
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