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Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don’t miss our Tools & Services directory, useful to anyone running dating [...]
Entries from March 2008
Zoosk, The X-Multiplier and Social Networks
March 28th, 2008 · 4 Comments
Why Myspace is So Over (for me)
March 28th, 2008 · 1 Comment
Look at my week’s worth of Myspace friend requests, every single one is a pr*stit*te. Calling Client-9. And let’s not get into the gaping security holes at Myspace. The company will push back against legal actions being taken against the site for as long as possible. There is simply too much money to be [...]
Tags: MarketingOnline Dating Industry Legal Update
March 28th, 2008 · No Comments
Lobbying firm KSE is reaching on behalf of Internet Alliance, which is heading to Illinois on April 3 to fight the ”Internet predator awareness and online safety act”.
I work w/ Emily Hackett of the Internet Alliance. We represent Yahoo!, Match.com and eHarmony (among others) and are trying to get online dating companies to testify against [...]
Tags: background checksFacebook Global Growth
March 26th, 2008 · No Comments
For those of you trying to figure out which social networks to roll out your dating applications, notice Facebook is about to pass MySpace in worldwide traffic, at least according to Comscore, which famously is responsible for dropping Google’s market value after under-reporting recent monthly visitor stats.
Tags: TrafficBone Fish To Offer SpectrumX Personality Tests
March 20th, 2008 · 2 Comments
Talk about an awkward headline. Bone Fish Ltd, the world’s first ever free provider of white label dating solutions with a membership base that spans the globe of over 3 million, has partnered with SpectrumX to expand its ever-increasing portfolio of affiliate products.
With its head offices based in Gibraltar, Bone Fish Ltd is [...]
One Million Speed Dates and Counting
March 20th, 2008 · 1 Comment
SpeedDate.com has announced it has hosted over one million 3-minute online speed dates.
One woman in California, has gone on 40 dates in an evening. How can you keep track of 40 people?
While SpeedDate is one of the most visible players in the current crop of video-based introduction services, I refuse to call it the first [...]
Viral Marketing 101: Viral and Retention Loops
March 19th, 2008 · 1 Comment
All to often I am accosted at networking events by so-called social media experts who, when pushed, admit they don’t know the first thing about social media marketing except that “you have to be on Facebook and have a YouTube video.” Run from these people like they have the plague. They will suck your marketing [...]
Tags: Marketing - retenion loops - viral loopsTaaz Virtual Photo Makeovers
March 19th, 2008 · 3 Comments
Let’s face it, most personal ad photos are a faint glimmer of reality. Men and women are equally guilty for posting photos that don’t reflect their true self. Photo variations include the “10 years ago” photo, the “hide the body” or most often, the “that dot way in the back is me”, in which case [...]
Tags: taazTrue.com Could Learn from the Fins
March 17th, 2008 · No Comments
Finnish MP Tommy Tabermann has proposed a law granting all couples a seven-day “love vacation” to keep their relationships together.
During the seven days, couples could devote themselves to each other “both at an erotic and emotional level” and âfind their way back to the path of love in order to find the wellspring of love [...]
OkCupid Founder Launches New Startup
March 16th, 2008 · 2 Comments
Congrats to Sam and the rest of team Yagan for the successful launching of their new startup. The launch occurred on the exact planned day (rare for an entrepreneur). At 7lbs, 3 ozs, project Margaret is now officially out of beta and appears bug-free.