Online Dating Insider

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PerfectMatch is rolling out new affiliate banners to promote it’s new television special, Science of Love: A Modern Dating Experiment, which runs on June 25 at 10PM on NBC.

PerfectMatch is the last company I think of when it comes to the science of love. Eharmony pretty much has a lock on that at this point, but we’ll just have to wait and see what they conjure up.

Interesting that the only promotion for the show I’ve seen is through the PerfectMatch affiliate program.

• Perfectmatch Featured in Another Chance for Romance
• Science of Love on NBC
• The increasing role of scientific matching
• Valentine’s Day marketing efforts
• PerfectMatch lands Josie Bissett as celebrity host