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Online Dating Industry Consulting & Commentary
From the monthly archives:
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Hot on the heels of the Eharmony Labs launching the Hot Science Blog, today Chemisty.com launched The Great Mate Debate. Each week, Chemistry will ask experts their opinions about relationships in America. Why does Chemistry use the phrase “relationships in America?” I guess Canadians and 190 other countries do not apply.
Whereas eHarmony doesn’t [...]
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The Economist reports that according to Hitwise, people are increasingly getting their daily allowance of porn via social networking.
The online pornography industry is estimated to be worth about $1 billion, and counts for about 13% of website visits in America (compared to search engines, which account for 7%).
I have been saying this for a long [...]
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Singles.com has relaunched as an objective dating site review resource. The site competes with longtime dating site review sites link edatereview (good), datingsitereviews (good) and many other not-so-good sites.
We have an internal team of experienced inhouse dating site reviewers with over 25 years of combined online dating experience. Each one of those team members does [...]
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I just found out that Jim Safka, CEO of Match.com, has a blog. I can’t believe no one tipped me off about it until yesterday. Jim hardly ever posted to it, but there was enough openness that it seemed like he was writing it, not the PR department. Although you never know, the PR [...]
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The first time I remember seeing Tickle was in a New York Times banner ad, where you has to pick the next object in a series of pictures. I clicked through and found I had picked the wrong one, and I was hooked. I spent a few weeks taking a lot of Tickle tests, which [...]
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Match.com has announced that CEO Jim Safka has stepped down. Current Match Chief Operating Officer, Thomas Enraght-Moony will assume the title of Chief Executive Officer.
Safka was with Match for a little over 2.5 years. Enraght-Moony joined Match in November 2004 as senior vice president and general manager of North America before becoming COO in [...]
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I’ve been putting off the new template launch for a while now. Every few weeks I’d get close to rolling it out, then something would come up and I’d back off. Tonight, I finally took the plunge and implemented Cutline, one of the cleanest and most efficient templates available on my blog platform, Wordpress.
I don’t [...]
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Chemistry.com is launching a national TV and print ad campaign that launches the week of April 23rd. Look for ads in People magazine, TV ads on NBC, USA Network, and Bravo starting on April 30th.
Chemistry’s launch was soft as butter. In the past year or so they have been building up the membership [...]
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This morning I had the opportunity to have breakfast with Mark Brooks. Mark and I are of the few consultants in the dating and social networking space and it’s always good to get together, compare notes and talk shop. This morning did not disappoint, my brain is full of new ideas and opportunities and Eggs [...]
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