New CEO at Spark Networks

Spark Networks plc (Amex: LOV), a leading provider of online personals services, is pleased to announce the appointment of Spark Board Member Adam Berger as the new Chief Executive Officer, effective February 21, 2007. David Siminoff, who has been serving as Chairman and Chief Executive Officer, will resign his position as CEO, but will remain as the Company’s Chairman of the Board.

David Siminoff said:

It has been almost three years since the Board asked me to become CEO. Since Day One, it has been my mission to transform Spark into a financially disciplined company. “Through the combined efforts of a great team, we are now generating solid free cash flow for shareholders and our balance sheet is very strong. JDate(R) continues to grow and remains the dominant brand in its space, and our portfolio now also includes a number of fast-emerging communities in other markets such as Relationships.com(TM) and BlackSingles.com(R).

Mr. Berger has been a member of Spark Networks’ Board of Directors since September 2006. He is the former CEO of WeddingChannel.com Inc. where he led the company for seven years from its early stages through its recent sale to The Knot, Inc. Immediately prior, Mr. Berger was President of The Franklin Mint, a direct marketer. He began his career with The Procter and Gamble Company and later joined The Boston Consulting Group. He holds an M.B.A. with distinction from the Harvard Business School and a B.S. in Chemical Engineering from the University of California at Berkeley.

Spark Networks will ring the opening bell at the American Stock Exchange (AMEX) this Valentine’s Day, February, 14, 2007. The Company began trading on AMEX under the ticker â€?LOV“ on February 14, 2006.

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