More Women on Niche Dating Sites

by David Evans on February 26, 2007 in Dating Site Traffic

According to Alex Mindlin at the New York Times (reg req’d), men and women are about evenly balanced at major dating sites, it’s the niche sites where women often outnumber the men.

I would like to know how Hitwise knows if visitors are men or women. Too bad they didn’t list the breakout of the sexes for True.com, Mate1 and some of the other dating sites which rely on scantily-clad women in their advertising.

Here are the top 10 Dating Industry search terms for January 2007.

Hitwisedatingjan07

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{ 1 comment… read it below or add one }

Johsonw April 15, 2007 at 10:49 pm

Seems women are more active on online dating sites. I found this niche dating site(millionairematch.com) had 55% women visitors at least. On the contrary, there are 60% men visitors at least on bikerkiss.com.

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