Spark Networks plc (AMEX: LOV) announced today that it has launched live and anonymous calling and interactive games on a number of its online communities including AmericanSingles, Date.ca and CollegeLuv via Userplane Webchat and Webmessenger applications.
This is good news for Userplane (Sponsor of this blog), especially after being acquired by AOL earlier this fall. I’m not sure why JDate and other services weren’t included in the deal. American Singles userbase has eroded significantly as marketing spend continues to be reduced at underperforming sites in the Spark network.
Interactive games are mentioned briefly, but there is no sign on the AS homepage that anything has changed.
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