Rocketboom does great Firefox vs. Internet Explorer people on the street interviews in Washington Square Park in New York City. The majority of people said they like Firefox’s features and security better. The rest tended to admit that they used Internet Explorer because it is the status quo or preferred a brand they were familiar with. Obviously the interviews were hand-picked but I would think the sentiments would be similar for the people they interviewed who didn’t show up in the video.
I wonder how people would react if they had asked what dating site you use and why?
[tags: market+research]
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