Online Dating Insider delivers cutting-edge insight and commentary on all aspects of the online dating industry. Topics include industry news, site reviews, emerging trends, analysis of dating site features, discussion about safety safety, finance and other issues important to the online dating market. Don't miss our Startups directory, useful to anyone running dating or social networking sites. Subscribe to the RSS feed (you can subscribe via email as well). Your comments and suggestions for stories are welcomed.
We offer consulting services to dating sites and social networks as well.
The Internet Stock Blog blogs The Knot’s recent analyst call:
We syndicate our content in 70 newspapers nationwide. Our TV series… now reaches over 50 million U.S. homes… also available on Comcast… Augmenting our website’s reach are our national and local magazines. We do not spend money advertising our brand or website. .. our target market and membership replenishes itself each year with a fresh audience without advertising or customer acquisition costs.
We acquired the assets of GreatBoyfriends… referral based e-dating services that gives singles access to pre-approved potential… Over the past few years, we witnessed brides on our message boards become matchmakers for their single friends. They were essentially referring their single friends to each other. We felt a referral-based on-line dating service where the referrals were coming from engaged women would be a refreshing and innovative take on an on-line dating service.
(Thanks, Dave!)
