Gannett and eHarmony Launch Localized Service

by David Evans on November 17, 2004   in Dating Sites

From the Motley Fool:

Gannett Co., Inc. (GCI), a leading international news and information company, and eHarmony, the Internet’s premier relationship service, today announced a partnership to launch branded online personals for USA TODAY and Gannett’s daily newspapers. eHarmony’s patented Compatibility Matching System(TM) will power personals for Gannett’s award-winning news and information sites including USATODAY.com, a national news site with more than 8 million unique visitors each month. The partnership enables millions of online visitors to Gannett’s newspaper websites, such as AZCentral.com, DetNews.com, and IndyStar.com, to experience true compatibility with the click of a mouse.

Greg Forgatch, eHarmony’s CEO :

When two customer-focused market leaders join forces, the real winners are millions of customers. We expect our relationship to offer benefits to both companies, as the reach of our Compatibility Matching System expands to Gannett’s impressive readership.
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