Terra Lycos is selling its Lycos assets to Daum Communications. Lycos represented about 16 percent of its total earnings in 2003. Terra originally purchased Lycos, based in Waltham, Massachusetts, in May 2000 in a stock deal worth $12.5 billion.
How will this affect Matchmaker? Will Daum pump some marketing dollars into it or leave it alone? Perhaps spin it off and rebrand, or market to Asian demographic?
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